Social Impact

Cosmetics and personal care companies’ commitment to social responsibility is unparalleled. As part of their commitment to enhance quality of life, PCPC members make a significant and positive social impact that goes far beyond the direct benefits of their products. They support a wide range of corporate social responsibility programs, issues and causes, and make their communities better places to live. Companies are generous charitable donors; per $1 million of sales, their annual charitable contributions are more than double the national average for other major industry sectors.

Our industry is also exemplary in its support and empowerment of women. Cosmetics and personal care companies have a strong history of women’s accomplishmentsfrom Estée Lauder to Madam C.J. Walker, Elizabeth Arden to Mary Kay Ash to a new generation of female entrepreneurs. Women make up 62% of the beauty industry workforce and hold more than half of management positions — significantly more than other industries. Women of color are leading voices in the industry, representing more management positions than the national average. 

Our members are committed to helping shape a more diverse, equitable and inclusive world. In 2021, PCPC proudly announced our first annual Madam C.J. Walker Award for Excellence in Diversity, Equity and Inclusion (DEI). The award recognizes individuals who demonstrate an outstanding commitment to DEI through strong leadership and sustained efforts with a focus on workplace culture, programs and policies, or through external engagement with consumers and communities.